Our Impact Goals…
Our overall goal is to spark global action to prioritise, plant and protect trees, and support communities and wildlife impacted by tree-loss.
To achieve this, we will create a world-wide impact campaign to connect our audiences with local and global NFPs, NGOs and projects to take action.
Impact Goal: Spark Awareness…
By demonstrating how tree-loss at the hands of humans impacts all life on Earth, by illustrating why balanced ecosystems are critical, and by showing how trees present a powerful solution to addressing the climate emergency.
Impact Goal: Spark People Power…
By connecting people with organisations and projects to plant and protect trees, and support communities and wildlife impacted by deforestation.
Impact Goal: Spark Government Action…
To prioritise sustainable forest management, to recognise trees as an accessible solution to address the climate emergency, and to join global conventions to protect trees.
Impact Goal: Educate The Next Generation…
Creating empowered tree ambassadors and global best practice eco-citizens.
Impact Goal: Reduce Deforestation Driven By Human Consumption…
By creating a behavioural change campaign prompting people to question whether their food and product choices are felling forests.